The response to our original post from last May on creating a membership was so positive, that we decided it would be helpful to revisit this topic with an updated and revised post. So hold on to your butts, we are about to get into the weeds on what to consider when creating a membership or bottle society for your craft brewery, meadery, or distillery.
Our main piece of advice: keep it simple! We’ve spoken with countless people who have created a membership with the best intentions, only to realize…. oh man, this is a pain in the ass to manage.
But have no fear! We’ve laid out all the major factors you need to consider before creating a successful membership.
